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E-business and e-commerce management strategy, implementation and practice

By: Material type: TextTextPublication details: Delhi Pearson 2013Edition: 5thDescription: xxxi, 704 p. col. ill. col. map 27 cmISBN:
  • 9789332511170
Subject(s): DDC classification:
  • 658.872 23 CH-E
LOC classification:
  • HF5548.32 .C472 2011
Contents:
Introduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization.
Item type: Print
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Holdings
Item type Home library Collection Shelving location Call number Materials specified Status Date due Barcode
Print Print OPJGU Sonepat- Campus General Books Main Library 658.872 CH-E (Browse shelf(Opens below)) Available (Restricted Access) 140436
Print Print OPJGU Sonepat- Campus General Books Main Library 658.872 CH-E (Browse shelf(Opens below)) Available (Restricted Access) 140437
Print Print OPJGU Sonepat- Campus Textbooks Main Library 658.872 CH-E (Browse shelf(Opens below)) Available 140438
Print Print OPJGU Sonepat- Campus Textbooks Main Library 658.872 CH-E (Browse shelf(Opens below)) Available 140439
Print Print OPJGU Sonepat- Campus Textbooks Main Library 658.872 CH-E (Browse shelf(Opens below)) Available 140440
Print Print OPJGU Sonepat- Campus Textbooks Main Library 658.872 CH-E (Browse shelf(Opens below)) Available 140441

Includes bibliographical references and index.

Introduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization.

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