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Cross-cultural model of voter behavior

By: Cwalina, Wojciech | Falkowski, Andrzej | Newman, Bruce I.
Material type: materialTypeLabelBookPublisher: New York Haworth Press 2007Description: viii,282p. ill. ; 22 cm.Subject(s): Voting research -- Cross-cultural studies | Voting -- Social aspects -- Cross-cultural studies | Political participation -- Cross-cultural studies | Politics, Practical -- Cross-cultural studies | New democracies | DemocratizationDDC classification: 324.9 Online resources: Table of contents only
Contents:
Introduction -- Politics in an age of manufactured images -- Political cognition -- Political marketing -- Traditional models of voter behavior -- A model of voter's choice behavior : a Newman and Sheth approach -- Predictive models of voter behavior : a reinterpretation of Newman's approach -- Constructive mind : political marketing, freedom, and democracy.
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Item type Current location Call number Status Date due Barcode
Books Books O. P. Jindal Global University Library
324.9 CW-C (Browse shelf) Available 001376

Includes bibliographical references (p. 219-232) and index.

Introduction -- Politics in an age of manufactured images -- Political cognition -- Political marketing -- Traditional models of voter behavior -- A model of voter's choice behavior : a Newman and Sheth approach -- Predictive models of voter behavior : a reinterpretation of Newman's approach -- Constructive mind : political marketing, freedom, and democracy.

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