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Air wars television advertising in election campaigns, 1952-1996

By: West, Darrell M, 1954-.
Material type: materialTypeLabelBookPublisher: Washington Congressional Quarterly 1997Edition: 2nd ed.Description: xix,243p. ill. ; 24 cm.ISBN: 9781568023465.Subject(s): Advertising, Political -- United States | Television in politics -- United States | Political campaigns -- United States | United States -- Politics and government -- 1945-1989 | United States -- Politics and government -- 1989-DDC classification: 324.73097309045
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Item type Current location Call number Status Date due Barcode
Books Books O. P. Jindal Global University Library
324.73097309045 WE-A (Browse shelf) Available 001469

Includes bibliographical references (p. 205-234) and index.

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