MARC details
000 -LEADER |
fixed length control field |
04225cam a2200373 i 4500 |
001 - CONTROL NUMBER |
control field |
19431103 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
JGU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20180322164529.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
Hard bound |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170106s2017 nju 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2017000454 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781119196495 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Description conventions |
rda |
Modifying agency |
DLC |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HG177 |
Item number |
.S27 2017 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.15224 |
Edition number |
23 |
Item number |
SA-F |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Sargeant, Adrian |
9 (RLIN) |
49635 |
245 10 - TITLE STATEMENT |
Title |
Fundraising |
Statement of responsibility, etc |
principles and practice |
250 ## - EDITION STATEMENT |
Edition statement |
2nd |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New Jersey |
Name of publisher, distributor, etc |
Wiley |
Date of publication, distribution, etc |
2017 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxix, 712 p. |
Other physical details |
illustrations, maps |
Dimensions |
25 cm |
500 ## - GENERAL NOTE |
General note |
Revised edition of the authors' Fundraising principles and practice, c2010. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
520 ## - SUMMARY, ETC. |
Summary, etc |
"The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches"-- |
520 ## - SUMMARY, ETC. |
Summary, etc |
"Fundraising Principles and Practice 2e is based on an emerging body of fundraising research drawn from the domains of economics, psychology, social psychology and sociology. It summarizes and interprets this research to explore its implications for modern fundraising practice. It also provides numerous case studies and examples to illustrate the theory and principles that it explains. What sets this book apart from is there is no other formal textbook with an integrated pedagogical approach to ensure student learning. This is also the only text to have an associated website (www.studyfundraising.info) where students can deepen their learning and assess their knowledge"-- |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Fund raising. |
9 (RLIN) |
51164 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Nonprofit organizations |
General subdivision |
Finance. |
9 (RLIN) |
51165 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Nonprofit organizations |
General subdivision |
Marketing. |
9 (RLIN) |
51166 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Shang, Jen |
9 (RLIN) |
51167 |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Display text |
Online version: |
Main entry heading |
Sargeant, Adrian, author. |
Title |
Fundraising principles and practice |
Edition |
Second Edition. |
Place, publisher, and date of publication |
Hoboken : Wiley, 2017 |
International Standard Book Number |
9781119196501 |
Record control number |
(DLC) 2017000737 |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Print |