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Electoral challenge theory meets practice - Washington CQ Press 2006 - xvi,270p. 23 cm.

Includes bibliographical references (p. 239-270).

Do campaigns really matter? / Thomas M. Holbrook -- Campaign strategy / Michael John Burton and Daniel M. Shea -- Voter competence / Thomas E. Patterson -- Money and elections / John C. Green -- Political advertising / Lynda Lee Kaid -- Free media in campaigns / Erika Franklin Fowler and Kenneth M. Goldstein -- Campaigning on the internet / Dennis W. Johnson -- Direct democracy and candidate elections / Daniel A. Smith -- Grassroots mobilization / Peter W. Wielhouwer -- The effects of political consultants / David A. Dulio -- Perspectives on campaign ethics / R. Sam Garrett, Paul S. Herrnson, and James A. Thurber -- Two views from the trenches: Looking at versus looking along / David B. Hill -- Connecting the study and practice of politics / David Beattie and Sheryl Lovelady.

ISBN: 9781933116617

LCCN: 2005037105

Nat. Bib. No.: GBA619914 bnb

Nat. Bib. Agency Control No.: 013392475 Uk

Subjects--Topical Terms:
Presidents--Election.--United States
Political campaigns--United States.
Voting--United States.

LC Class. No.: JK524 / .E366 2006

Dewey Class. No.: 324.70973 / EL-